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GALLERY 2014

visual communication practice

Clear sticker campaign
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1/1

Description of idea

Describe your idea and concept of your work in relation to the festival outlines:

Within Radical intimacy: dialogue in our times I am looking at "Intimate dialogue takes time". Modern relationships can be very complicated where the value of spending time and sharing our thoughts can be lost in the busy nature of life. The campaign is just a gentle reminder of the relationship between dialogue, time and intimacy.

What kind of communication approach do you use?

A transparent stickers campaign is the medium I have developed with a series of five stickers. It is a simple, basic campaign that is not cluttered but reflect the value of dialogue over time producing intimacy.

What are in your opinion concrete benefits to the society because of your communication?

The concrete benefit to the society is provoking discussion on the three aspects considered in each sticker - dialogue, time and intimacy. Hopefully this will encourage some to take time to talk and develop a special relationship.

What did you personally learn from creating your submitted work?

I have learnt that dialogue can take many forms some can be destructive, some can be beneficial but true dialogue only occurs when both are sharing and listening.

Why is your work, GOOD communication WORK?

It is simple and clear.

Where and how do you intent do implement your work?

In any public space where people pass or mingle.

Did your intervention had an effect on other Media. If yes, describe the effect? (Has other media reported on it- how? Were you able to change other media with your work- how?)

No


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Entry details

Title

Clear sticker campaign


Headline

Intimate dialogue takes time


Concept author(s)

Cherie Riding


Concept author year(s) of birth

1954


Concept author(s) contribution

Full development from concept to implementation


Country

Australia


Designer(s)

Cherie Riding


Designer(s) year(s) of birth

1954


Designer(s) contribution

Ful development from concept to implementation


Country

Australia


Competition category

visual communication practice


Competition subcategory

static


Competition field

academic


Competition subfield

student


Subfield description

Swinburne