Author(s): Christian Lindqvist
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Description of ideaâ€œLightbulbâ€ comments on humanities excessive and increasing energy consumption. We need new ideas and new ways of thinking as well as new technology to overcome this global problem. Using the light bulb as a signifier of ideas, earth and technology - I wish to point out how inefficient technology and unsustainable thinking threatens to literally burn out our planet. Animation was chosen as media since it can effectively communicate a development over time. â€œLightbulbâ€ could be played as an information spot in popular media such as television, cinema or Youtube â€“ planting a seed of thought in peopleâ€™s minds.
TV? Well, maybe. In any case its different than the tube. MemeTV is a radical moving image platform. You can browse through the years and see what are the moving image responses on our yearly festival outlines from Memefest's international community. You can also embed them in to other online platforms such as blogs or web sites and spread messages that will make people think.