mobilization
Files
Description of campaign/project
My concept is to tell the customer try to think about what they already have before they decide to purchase, and think about the result might occur if they continuing to non-stop using their credit cards to purchase, specially the online shopping now, too convenience for people to buy stuff, anytime and anywhere they want, just need an Internet and a credit cards. Simple and easy and therefore customer forget to think before they purchase.
I've been made a set of 3 posters, simply using illustration and the slogan: Stop! You Have More Than Enough! to put on them.
Hope they see the ads of the posters can affect them to think about the consequence which bring from overusing credit cards.
Do not using a second credit card to pay the debt of the original credit card.
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Entry details
Title
Debt
Headline
Stop! You have more than enough.
Concept author(s)
Wing Tung Chan
Concept author year(s) of birth
1991
Concept author(s) contribution
Drawing the posters
Country
Australia
Competition category
mobilization
Competition field
academic
Competition subfield
student
Subfield description
Griffith University - Queensland College of Art