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visual communication practice

Food Growth


Description of idea

Describe your idea and concept of your work in relation to the festival outlines:

Giving a syringe as a symbol of artificial growth, that this is what is growing out from soil and this is what are we eating. The food we are getting is full of chemicals.

What kind of communication approach do you use?

Poster. A simple and direct composition with a meaningful representation of an idea to clearly send the message to people without any complexity. Less is more.

What are in your opinion concrete benefits to the society because of your communication?

Spread awareness of the reality of what is growing out and what are we getting.

What did you personally learn from creating your submitted work?

Experienced a new topic and how to deal with and spread an awareness in order to aware people of this phenomena, and to think before we buy or eat anything, where does our food come from.

Why is your work, GOOD communication WORK?

Because it is simple and clear.

Where and how do you intent do implement your work?


Did your intervention had an effect on other Media. If yes, describe the effect? (Has other media reported on it- how? Were you able to change other media with your work- how?)



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Entry details


Food Growth


Food Growth

Concept author(s)

Jumana Al-Salim

Concept author year(s) of birth


Concept author(s) contribution

Done alone with individual efforts put into it by using adobe programmes.


United Arab Emirates

Competition category

visual communication practice

Competition subcategory


Competition field


Competition subfield


Subfield description

Design Management, American University of Sharjah