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visual communication practice

Money - Grain

Description of idea

Describe your idea and concept of your work in relation to the festival outlines:

The concept of this poster is to show how the 2 most popular grains in the agriculture industry is being mass produced for one purpose only, which is to gain the most profit from people rather than to have the goal to provide healthy food.

What kind of communication approach do you use?

I generated the dollar sign (a symbol for money) from the grains being wheat and corn, and then took a photograph and implemented it on photoshop to create the poster.

What are in your opinion concrete benefits to the society because of your communication?

Through this poster I want to communicate a message about the intentions of the agricultural industries.
This poster will help the audience create questions about how these industries are trying to mass produce using fertilizers and chemicals regardless of the consequences on human health.

What did you personally learn from creating your submitted work?

To generate this idea I had to read a lot about the topic, I got more insight about the issue of food mass production and it is being produced with chemicals

Why is your work, GOOD communication WORK?

I believe my work is an example of good communication because it sends a simple clear message to the audience.

Where and how do you intent do implement your work?

My work will be implemented in my university to increase the understanding about this topic.

Did your intervention had an effect on other Media. If yes, describe the effect? (Has other media reported on it- how? Were you able to change other media with your work- how?)

No it didn't


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Entry details


Money - Grain



Concept author(s)

Bassma Hotait

Concept author year(s) of birth


Concept author(s) contribution

Author generated the whole poster.


United Arab Emirates

Competition category

visual communication practice

Competition subcategory


Competition field


Competition subfield


Subfield description

American University of Sharjah, College of Architecture Art & Design- Design Management