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visual communication practice

Chemical Experiment

Description of idea

Describe your idea and concept of your work in relation to the festival outlines:

This illustration is made to impact the public about the reality of the chemicals that are being put on our food. It is shocking that workers sometimes have to wear protective clothing from the chemicals that are being put on the food. Therefore, how can those chemicals be okay for consumption?
It is sad to realize that our food is a chemical experiment, are you okay with that?

What kind of communication approach do you use?

Digital Illustration

What are in your opinion concrete benefits to the society because of your communication?

The realization that we should do something about the chemicals that are being put on our food. The more natural the food, the better.

What did you personally learn from creating your submitted work?

I learned that even when we are consuming foods that we think are "healthy", such as fruits and vegetables, we are still consuming chemicals that are bad for our bodies and can potentially cause illnesses.

Why is your work, GOOD communication WORK?

It is simple and easy to understand. The message is clear and at the same time impacting.

Where and how do you intent do implement your work?

On websites and posters.

Did your intervention had an effect on other Media. If yes, describe the effect? (Has other media reported on it- how? Were you able to change other media with your work- how?)



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Entry details


Chemical Experiment


Chemical Experiment

Concept author(s)

Mariana Henao

Concept author year(s) of birth


Concept author(s) contribution





Mariana Henao

Competition category

visual communication practice

Competition subcategory


Competition field


Competition subfield


Subfield description

Universidad de Caldas/ Diseño Visual