MEMEFEST EXHIBITION in Koper / insight | rok's blogpost @ Memefest
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MEMEFEST EXHIBITION in Koper / insight

On the 24th of August in the PiNA e-Cafe in Koper we opened the fourth exhibition MEMEFEST: DEMONSTRATING RELEVANCE:RESPONSE-ABLITIY. The exhibition was opened during one of the most known events "REVIVING THE STREET", which the last 12 years brings to life one of the most quiet streets of Koper. The project is organized by the Students' Association of Koper and is extremely popular on the Slovenian coast.

The exhibition attracted a significant number of visitors already on the first evening. Some visitors have taken the time and watched the documentary THE SOCIAL IMPACT OF ART: THE SHORT STORY, which was prepared by the PiNA crew during the ODDSTREAM festival in the Netherlands. The evening passed in a relaxed summer atmosphere, as you can see in the picture that were taken at the opening in Koper. The exhibition will be on display in the e-Kavarna PINA until the 7th of September 2011.

The exhibition MEMEFEST: DEMONSTRATING RELEVANCE: RESPONSE-ABLITIY  is a selection of static, interactive and visual communication works, which were  curated as part of Memefest competitions between 2002 and 2010. Presented communication works are not contemplative, but responsive and critical. Every single work was created in response to specific problems - as identified by the festival, which draw on current global and local realities of everyday life. The communication works fall on the left side of the today's confusing capitalist spectacle dichotomy: the critical / affirmative visual communication production. Their aim is clear, as they are trying to liberate the trapped views from the spectacle apparatus and open up new horizons of thinking and acting.

Pina crew & Memefest crew

Exhibition curated by: Rok Klemencic and Oliver Vodeb
Memefest (Rok, Dejan)
Karim Shalaby


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11 years, 5 months ago

Quiero poder ver pronto esta muestra en Colombia.

11 years, 5 months ago

hah! is there a way to see pina's video? :)

11 years, 5 months ago

good good!

11 years, 5 months ago

PiNA's crew promised me that we will be able to see the video they made in Nijmegen (the Netherlands) soon online.
I'll keep an eye on this... ;)

11 years, 5 months ago


The video is gonna be online as soon as we receive the proof readed texts. I hope in about a week!


11 years, 5 months ago

Hey Borut (PiNA),

thanks a lot for the info!

11 years, 4 months ago

Here is the video

11 years, 4 months ago

Guys - this looks amazing and it seems like a great turnout. Hope we all can build on this. We are very much looking forward to the next open competition and to keep contributing to Memefest and its goals. Kudos to all involved in putting this exhibition together. Thanks for sharing.

11 years, 4 months ago

Pianta, seems like i arrived late - vimeo says the video was deleted yesterday :(

please let us know if it's posted again somewhere. thanks!

11 years, 4 months ago

Hello, video is now available here:





Rok Klemencic






I am a graphic designer from the coast of Slovenia, hungry to amplify MEMES with strong/ethical content.
Right now I am doing a master in Visual communication studies in the Academy of Fine Arts and Design in Ljubljana researching the theme of Ecology in Graphic Design. Otherwise I work as a graphic designer for Studio Poper, a communication studio with strong social engagement, based in Ljubljana.

Some of my design work here:

I have joined the Memfest community becasue i am interested in

When I realized, as a young visual communicator, that we live in a neoliberal absurdness surrounded by ethical crisis, I wanted to involve all my creative energies to projects connected with deep ethical connotation.

In 2003 or 2004 I found out the project called Memefest, which was kind of revelation for me. The content on the website impressed me so much, because there I found a quite big international community of people thinking and creating in the way I wanted to do it.
After all Memefest project was developed in Slovenia, I really loved the concept and I said to myself that it was insane not to try to get involved. At that point I realized that I need to get in contact with the organization. I really wanted to know the team and I was open for absorbing new knowledge.
At the time my anger on visual pollution that commercial visual communication was producing was enormous, and I thought that collaboration with people involved in Memefest community can just help me to make my point of view clearer.

That feeling of anger, now mixed with other feelings, is still here, that`s why I am still a part of Memefest.


Academy of Visual arts and Design / Ljubljana


visual art pedagogy, visual communication

Working place